This well runs deep

Yes, that’s right: when you spend your spare time thinking about the political significance of public hair, you never run out of fodder for party small talk. Nor do you ever run out of things to make you mad. Here’s the latest thing — send to me by a number of friends/readers/allies.

Seems besides having intimate bits that are too hairy, it’s also possible to have genitals that are “too brown.” At least that’s what the people who produce a new product aimed at Indian woman. Evidently, the product is some kind of intimate wash that also helps to make your vulva “many shades fairer”. Curious? Here’s the television ad:

http://youtu.be/9Tx9vVVMWw0

Predictably, our protagonist is sad with her ordinary vagina, but is radiantly happy once she’s doused it in chemicals. I’ve written before about the notion of the vagina as being “dirty” until all its protective hair is whisked away. This is a product that actually exactly embodies “your vagina is dirty” mentality. That graphic, with the product lightening an animated groin seems to say it all. Sigh.

Huffington Post’s got a good article on the top. Have a read here:

http://www.huffingtonpost.co.uk/2012/04/12/vagina-brightener-indian-feminine-hygiene-product-promises-to-make-genitals-many-shades-fairer_n_1420052.html?ref=canada-living&ir=Canada+Living

And as I’ve written before, I love it when readers get in touch. I had a nice little note from Emily recently, who got in touch to tell me about a recent experience she had reading Cosmopolitan magazine.

Here’s what she wrote:

I was at a friend’s house the other day and found something in a magazine that seemed relevant to The Last Triangle. 

Looking at Cosmo is like looking at a car crash. I know I’m going to be horrified by what I see, but if there is one there, I still look. The image I attatched is a snap of “99 sex questions answered”. I know not to expect much from Cosmo, but it was still upsetting to see that when one’s lover has a preference for pubes, this publication is encouraging her to leave him the bare minimum. Oh, the implications. 

She also sent along this snapshot:

As Emily points out, the problem with this is, of course, that at no point is the poor woman told that her boyfriend would probably be just fine with nothing more than a little trim. But the only option this mainstream mag can offer up is the landing strip: a (probably) salon-driven grooming practice requiring pain, money, time, effort.

As I’ve said a million times: I believe women should be allowed to do whatever they want with their bodies, as long as they know what the options are. Magazines like this would have all young women believe there are only a few ways of being in the world.

 

 

 

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